The College of Business and Accountancy (CBA) and the Graduate School of Business (GSB) will focus on practice-oriented research and teaching that will provide far-reaching impacts on business management education in the Philippines and the world.
The research agenda of CBA and GSB would serve as a guide for faculty members and students in their research undertakings. All faculty members undertaking research must work within these areas and must ask their students to engage in such.
The researches will focus on the following areas (which will be called Key Research Areas: KRA):
entrepreneurship
finance
globalization
leadership and management
marketing
operations
organizations
social enterprise and non-profit
strategy
These research areas will be worked on in relation to the university research agenda.
Faculty members who engage in research will be provided financial (when available), technical and academic support by the university through the Research Coordinator.
Student researches must guided by competent faculty members and tandem research will be highly encouraged.
Collaborative research (inter-college and inter-school) among faculty members would be pursued.
A series of seminars, research forums and colloquia must be held in order to present the students and faculty members’ research outputs during various stages of completion. This means that researches must not only be presented once. These seminars would be done in-house and researchers are also encouraged to present their papers in conferences and seminars in other areas of the Philippines and abroad. The Research Coordinator must coordinate the schedules of these events.
Outstanding research outputs will be published in the biannual college-based research journal which would now be known as the Holy Angel Business and Accountancy Review (HABAR). Other forms of print (e.g. discussion papers series, working paper) and online (through the HAU-CBA-GSB website) dissemination means would also be done. Researchers are also encouraged to have their papers published in local and international journals.
To ensure that the research agenda are met, all faculty members and students (through their research advisors) must submit the topics to the Research Coordinator for review.
University Research Agenda
College Based Initiatives
Theoretical Research
Replication, testing, validation of theories in various disciplines
Development of ground-breaking theories in the arts and sciences, business and accountancy, education, engineering, architecture, information and communications technology, nursing
Faculty members and DBM students are encouraged to engage in these activities on the KRAs
Discipline-based Research
Studies on multiculturalism
studies on Clark and Subic locators; interaction of foreigners and locals in BPOs and Clark and Subic locators; historical study on locals on who have worked with the Americans when Clark and Subic were still under the Americans
collaboration with Kapampangan Studies Center and CASED (Psychology and Sociology)
Policy studies on the city, provincial, national and international levels
studies on strategic management, operations management (TQM), and accounting and finance (taxation, governmental accounting and local public finance)
Studies on corporate social responsibility and good governance
best practices in CSR and good governance in Central Luzon; benchmarking studies; application in various sectors; entrepreneurship and CSR; social enterprise; marketing and CSR (e.g. Bantay Banta); advertising and CSR
technology management in the Philippine setting; e-commerce and the changing purchasing lifestyles of Filipinos; advertising in the digital age
collaboration with CICT
Studies on the business environment
strategic management in times of crisis; industry analysis of major Kapampangan industries
collaboration with Kapampangan Studies Center
Studies on local history and culture
studies on outstanding Kapampangan entrepreneurs; marketing to Kapampangans; the growth of the Central Luzon industrial corridors; Central Luzon as a transportation hub (DMIA, from NLEX to SCTEX)
collaboration with Kapampangan Studies Center, CEA (Civil Engineers: on road history), CASED (Advertising and Communications)
Studies on occupational health
TQM and zero accidents; occupational health and safety of BPO workers
Collaboration with CEA (Industrial Engineering) and College of Nursing
Studies on information and communications
The future of online business and accountancy education; HAU as the center for
technology (ICT)-enabled instruction
online education in Central Luzon; computer skills of students and faculty members; social networking sites and young adults’ computer literacy
Collaboration with CASED (Education) and CICT
Comparative studies on strategies and methods of teaching
Research on how management teaching can be further enhanced using the case study method, online teaching etc.
HAU as the center of excellence for the teaching of management
Collaboration with CASED (Education) and IFSD
Studies on productivity improvement
Quantitative techniques applied to industry, academe and government; qualitative approaches to productivity improvement (e.g. motivation)
Collaboration with CEA (Industrial Engineering)
Biblical and religious studies
Christ at the workplace; Being a Catholic at the workplace; spirituality and job satisfaction
Collaboration with CASED (Theology) and Chaplain
Studies on urban problems: The Case of Angeles City
Quantitative techniques on managing traffic flows; use of IT and e-commerce to improve delivery of services; urban planning and management (the growth of CSEZ and its impact on the City); input-output analysis
Collaboration with CEA (Industrial Engineering for network studies, Civil Engineering for traffic studies and Architecture for urban planning)
Institutional Research
Academe-industry matching studies: studies on the matching, both current and future, of
Cohort and tracer studies on alumni; needs assessment of industries; use of data mining on enrollment figures
HAU alumni’s knowledge, skills, abilities and values with the demands and requirements of industries
Collaboration with University Registrar, Testing and Guidance Office
Demand-supply studies in the city, provincial, regional and national professional markets
Application of forecasting techniques; use of non-traditional forecasting methods (Markov analysis)
Collaboration with University Registrar
Benchmarking and comparative studies of program policies and standards among Philippine and foreign educational systems
Comparative studies with Southeast Asia, Northeast Asia, Western Europe and Northern America
Demographic and socio-economic profiling of current and prospective students: Basis for institutional marketing
Applications of quantitative techniques (regression, data mining); HAU’s Integrated Marketing Communications programs
Collaboration with University Registrar, Testing and Guidance Office, CASED (Advertising and Communications)
Evaluation studies on institutional systems and procedures
Application of operations management techniques (TQM, application of IT, Systems Analysis and Design); application of accounting and finance (Systems Analysis and Design)
Collaboration with CICT (Systems Analysis and Design) and CEA (Industrial Engineering)
CHM Research Agenda vis-à-vis University Research Agenda
The College of Hospitality Management will focus on practice-oriented research and teaching that will provide far-reaching impacts on business management education in the Philippines and the world.
The research agenda of CHM would serve as a guide for faculty members and students in their research undertakings. All faculty members undertaking research must work within these areas and must ask their students to engage in such.
The researches will focus on the following areas:
Hotel, restaurant and institution management
Culinary arts management
Tourism management
These research areas will be worked on in relation to the university research agenda
Faculty members who engage in research will be provided financial (when available), technical and academic support by the university through the Research Coordinator (as appointed by the Deam).
Student researches must guided by competent faculty members and tandem research will be highly encouraged.
Collaborative research (inter-college and inter-school) among faculty members would be pursued.
A series of seminars, research forums and colloquia must be held in order to present the students and faculty members’ research outputs during various stages of completion. This means that researches must not only be presented once. These seminars would be done in-house and researchers are also encouraged to present their papers in conferences and seminars in other areas of the Philippines and abroad. The Research Coordinator must coordinate the schedules of these events.
Outstanding research outputs will be published in the biannual college-based research journal which would now be known as the Holy Angel Hospitality Management Journal. Researchers are also encouraged to have their papers published in local and international journals.
To ensure that the research agenda are met, all faculty members and students (through their research advisors) must submit the topics to the Research Coordinator for review.
University Research Agenda
College Based Initiatives
Theoretical Research
Replication, testing, validation of theories in various disciplines
Development of ground-breaking theories in the arts and sciences, business and accountancy, education, engineering, architecture, information and communications technology, nursing
Faculty members are encouraged to engage in these activities along their respective fields.
Discipline-based Research
Studies on multiculturalism
studies on Clark and Subic locators; interaction of foreigners and locals at the workplace; experiences of OJTs abroad; how to deal with foreign clients; impact of international practicum
Policy studies on the city, provincial, national and international levels
Studies on local government tourism practices (for example: the case of the Angeles City Tourism Office); analysis of regional tourism offices
Studies on sustainable environment
Impacts of tourism on the environment; eco-tourism strategies for the Philippines
Studies on e-commerce
e-commerce and its impact on hotel and restaurants; bookings made online (profile of Filipinos who book online for their travels)
Studies on the business environment
Tourism during times of crises; how hotels and restaurants can cope with economic downturns
Studies on local history and culture
An in-depth analyses of Kapampangan events and how they can be further promoted
Studies on occupational health
Health and safety of hospitality management workers
Studies on information and communications technology (ICT)-enabled instruction
Online education application in the study of hospitality (for example: how can those doing OJT still learn while outside the university?)
Comparative studies on strategies and methods of teaching
Research on how teaching can be further enhanced in the field of hospitality management (e.g. use of modular approach); use of Café Juan as pre-practicum venue
Biblical and religious studies
Religious tourism (e.g. Good Friday activities in Pampanga)
Studies on urban problems: The Case of Angeles City
How tourism can help solve the problems of unemployment
Institutional Research
Academe-industry matching studies: studies on the matching, both current and future, of HAU alumni’s knowledge, skills, abilities and values with the demands and requirements of industries
Cohort and tracer studies on alumni; needs assessment of industries; study skills of HM students (job fit and levels of satisfaction)
Collaboration with University Registrar, Testing and Guidance Office
Demand-supply studies in the city, provincial, regional and national professional markets
Application of forecasting techniquesCollaboration with University Registrar
Benchmarking and comparative studies of program policies and standards among Philippine and foreign educational systems
Comparative studies with Southeast Asia, Northeast Asia, Western Europe and Northern America
Demographic and socio-economic profiling of current and prospective students: Basis for institutional marketing
Our research agenda is geared on the studies on sustainable environment focusing on localized and environment-friendly engineering, information technology and architectural interventions.
Specifically our priority areas are as follows:
Electrical Engineering, Electronics and Communications Engineering, Computer Engineering and Information Technology:
Studies on strategies for electrical load management
Studies on power consumption reduction of systems
Studies on applied automated technology
Studies on the improvement of power efficiency of equipment and devices
Studies on robotic control systems
Studies on Innovative messaging system
Studies on data communication systems
Studies on LAN-based assessment software
Studies on applied biometrics
Studies on applied microcontrolled systems
Studies on intelligent systems
Studies on remote enrolment systems
Industrial Engineering, Engineering Management, and Mechanical Engineering:
Studies on industrial equipment and process designs
Studies on alternative energy and energy from waste
Studies on ergonomics
Studies on operations research
Studies on decision support systems
Studies on supply chain and logistics management
Studies on technology management systems
Civil Engineering and Architecture:
Studies on green architecture
Studies on alternative materials and technology on construction
This initial draft of CICT’s research agenda is an output of the initial discussion of the members of the faculty and consultation with the Institutional Planning, Research and Publications Office. It aims to identify the structured list of issues/topics/questions that need to be addressed through research to serve a greater goal. This research agenda is intended to contribute to the achievement of the College’s mission and vision
KEY PLAYERS:
College Dean
Chairperson
Program Coordinators
Faculty Members
CICT Senior Students
College Staff
Institutional Planning, Research & Publications Office
All other units in the University
ICT Industry Partners and Community
INITIAL CICT RESEARCH PRIORITIES (2009-2011)
Below is a list of initially identified research priorities for the period of 2009-2011 (order of presentation does not indicate ranking in any form)
Information Systems for:
Health & eHealth – development of IS for the efficiency of health services, patient monitoring, communications and information dissemination.
Government & eGovernment – development of applications to improve the quality of government services, public information dissemination and government related transactions and services.
Learning & eLearning – development of eLearning services and content; ICT integration in the teaching methodology; development of applications to improve the efficiency of academic services; distance education systems
Business & eBusiness – development of IS for the efficiency of business operations and services; upgrading to e-Commerce; business trend analysis systems; forecasting systems; business communications protocols and models.
Database Management – development of database management systems for large businesses; data mining.
Multimedia Projects for:
Business & eBusiness
Internet Technologies
Animation & Graphics
Network and Communications Technology Projects to enhance network security and processes and provide solutions to improve network monitoring and security. These may be for:
Health Organizations
Academic Institutions
Tourism
Government Organizations
Action Plan:
Conduct meetings on research agenda.
Require submission of research proposals and timeframe.
Send faculty members to research-related workshops and seminars (in-house and externally sponsored).
Provide list of ICT journals and research resources to the faculty, students and staff.
Visit ICT Industry and Government partners for possible research collaboration.
Research Proposals Submitted to date:
Online Faculty Evaluation System as an Input to Ranking by Marvin Manaloto and Alma Theresa Manaloto
Research has assumed heightened significance for nurses because of the current call for evidence-based nursing practice. The College of Nursing responds to this call by preparing future professional nurses who are imbued with knowledge, skills, and attitude necessary to and ready for evidence-based practice.
Within a multidisciplinary context, the College’s nursing research focuses on identifying and solving research problems that may lead to enhanced health among individuals, families, and communities across the care continuum.
As a faculty that offers an academic program in health, the College frames and aligns its own research agenda with the Philippine National Health Research System’s National Unified Health Research Agenda (NUHRA 2008-2010).
Priority Areas:
Infrastructure
Goal: Augment the human, technical, and financial infrastructure that is currently available to support nursing research activities
Objectives:
Develop a clearinghouse to link student and faculty researchers to experts in clinical research , education, and administration
Seek funding to help move the research agenda
Organize and distribute a list of funding and other resources that can be used to support nursing research endeavor
Activities:
Maintain contact and close collaboration with Central Luzon Health Research Development Consortium (CLHRDC) and other government and non-government institutions
Develop proposal for small grants (i.e. University research incentive program)
Update college web links on fund-granting institutions
Outcomes:
Directory of information
The College will engage in funded/commissioned researches
Web resource page
Collaboration
Goal: Facilitate collaboration among stakeholders to promote and encourage sharing of expertise and mentoring of novices
Objectives:
Identify strategies for working together
Develop a pool of faculty researchers to serve as mentors
Promote mentoring of novices (students and faculty) in nursing research
Communicate the collaborative research agenda to colleagues in the practice (clinical, community, industrial, etc.)
Activities:
Organize and convene regularly scheduled meetings among stakeholders to develop and maintain a research implementation plan
Invitational conference to be hosted by the College
Facilitate local/regional research consortia activities
Distribute copies of the College’s research journal Studia
Advertise the existence of the web links
Post a list of faculty researchers who are willing to serve as mentors inside and outside the College
Outcome:
Development of a goal statement and implementation plan for collaboration among stakeholders
Learning Opportunities
Goal: Create learning opportunities for students and faculty that will enhance their understanding of nursing research and their ability to apply research findings to practice
Objectives:
Stimulate interest of students and professional nurses in nursing research
Provide learning opportunities for students and professional nurses to enhance their understanding of nursing research and evidence-based practice
Activities:
Hold a workshop for faculty on how to stimulate interest in nursing research among students and graduate nurses.
Hold a forum on innovative strategies to enhance teaching nursing research led by members who have expertise and experience
Develop table to track research topics and authors
Provide consultation on theses and researches of students
Advertise the availability of such consultation
Outcomes:
Participants will develop and implement at least one strategy
Yearly issue of Studia containing full texts and abstracts of researches conducted by students and faculty
Participants in the program will evaluate achievement of program objectives as excellent
Students spoke highly of the faculty who serve as consultants and advisers
At least 10 percent of the faculty will sign up for consultation service pro bono
Dissemination
Goal: Disseminate nursing research findings to colleagues and the community at large
Objectives:
Translate studies into language that is understandable by non-researchers
Publish summaries of nursing research
Communicate research findings
Activities:
Research conferences – oral session or colloquium and poster session
Promote the ethic that puts research into the consumer literature
Outcomes:
Publication in lay literature
Well attended research conferences
Research Utilization
Goal: Promote the use of nursing research findings to solve clinical problems and influence healthcare policy
Objectives:
Develop strategies to promote utilization of nursing research to improve patient care
Develop strategies to include and promote nursing research findings to influence healthcare policy
Provide inputs to agencies, public and private, conducting research related to nursing
Activities:
Summarize nursing research reports for the non-research fluent nursing audience
Solicit inputs from practitioners and administrators regarding clinical issues and work problems they are facing
Provide pertinent research findings as appropriate
Collaborate with concerned agencies to develop strategies promoting evidence-based practice
When summarizing nursing research include “implications for policy”
Outcomes:
Inclusion of research summary in lay publication
Practitioners and administrators offer research-based timely inputs to relevant issues
Published summaries will include an “Implication for Policy” section
Priority Topics:
Maximizing the physical, mental, social, and spiritual functioning of individuals, families, and communities and their quality of life
Focus Areas: palliative care; symptom management; rehabilitation; health promotion; patient education; self-management
Improving patient safety and health outcomes through nursing practice
Focus Areas: nursing-sensitive quality indicators; recruitment and retention; information systems management and other technologies; work environment; emergency preparedness
Evaluating patient care delivery models and nursing systems of care
Focus Areas: access to care; health disparities; care transitions; telehealth; patient self-management; care coordination; nursing roles; leadership and professional development; staffing models; development and validation of nursing instruments
Evaluating models for translation/implementation of evidence-based practice
Focus Areas: guideline and protocols; facilitators and barriers; information systems; models for evidence hierarchies
Application of research designs that objectively study subjectivities in nursing
Focus Areas: qualitative designs such phenomenology, heuristic inquiry; quantitative validation through factor analysis; Q methodological analysis; multidimensional scaling analysis
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